Why every indie hacker needs an all-apps page
2 min read
Indie hackers ship in public, then lose the plot across landing pages. One AllApps URL is the simplest way to show the whole studio.
The indie hacker loop is familiar: build, tweet, launch, forget the landing page, build the next thing. After a year you have five products and no single place that looks like a studio.
An all-apps page fixes that without a redesign. AllApps is a public page at allapps.page/@you that lists what you have shipped, what it costs, and how to reach you.
Shipping in public needs a home base
Building in public only compounds if new people can catch up. A timeline is a bad archive. A catalog is a good one.
When someone finds your sixth launch, they should be one tap away from the first five. That is how a follower becomes a customer of the older, quieter product that still makes money.
Your "company" is the lineup
Most indie businesses are not a brand with a manifesto. They are a person and a set of apps. Show the set.
AllApps is built around that shape: a name, a bio, app cards, optional demo, optional reviews, optional contact. You can make it look like you in an afternoon, then get back to shipping.
One link survives the next pivot
You will rename a product. You will kill a product. You will raise a price. The AllApps URL can stay the same while the cards change.
That stability is underrated. Investors, journalists, and repeat visitors hate chasing new domains. Give them one address and keep it true.
Free to claim, fast to update
Claim the page name, add apps from the dashboard, and share it. You do not need a custom site, a CMS, or a weekend of design.
When the next idea ships, add a card. When a review lands on X, pin it. When you want intros, enable contact. The page tracks the business you actually have this month.
What to do this week
- Create your AllApps page with the handle you already use.
- Add every live product, including the unglamorous ones that pay bills.
- Put prices on the cards. Read how to show app pricing if you have been hiding them.
- Add one demo or a couple of real reviews.
- Replace the rotating bio link with this URL and leave it there.
If you want the longer argument for a single destination, start with how to share all your apps in one link.
Indie work is already hard. Do not make people collect your career from ten URLs. Put the apps on one page.